High-speed broadband Internet and affordable DVD/Blu-ray distribution have revolutionized how video can be used as a sales and training tool for today’s businesses. Utilizing the latest HD digital technology, tapeless XDCAM workflows and traditional production techniques, students learn how to efficiently create highly effective scripted broadcast-quality videos with minimal crew and affordable equipment. 

The instructor for this course is director/cameraman Doug Jensen of Vortex Media who has written and produced literally hundreds of training and promotional videos for dozens of clients during is 33-year career.  Topics covered include script writing, pre-production preparations, crew management, camera technology and operation, working with teleprompters, directing both professional and amateur talent, audio recording, basic lighting, post-production, and general advice on running a successful independent video production company.

Because this workshop addresses both the creative and technical elements required for producing successful broadcast-quality training and promotional videos, it is idealy suited for independent producers, corporate multimedia staffers, ENG/EFP professionals and event videographers who want to take advantage of this rapidly expanding sector of the production industry.  The course combines formal classroom lectures with practical hands-on fieldwork as students get experience working in many production roles as the class works together to produce at least one entire instructional video from beginning to end.

"I hate to leave!  Very conducive to learning."
- Cliff Lawson, Canyon, TX


Doug Jensen

Doug Jensen

Doug Jensen describes himself as someone who “lives and breathes” video production and digital cinematography. As an HD cinematographer, producer, director, editor, consultant, and founder of Vortex Media, Doug thoroughly enjoys being involved in all facets of video and television production. His various professional roles have included: freelance ENG/EFP owner-operator; hand-held camera operator for live sporting events and concerts; television news photographer; director of photography for documentaries; corporate video writer/director/producer specializing in training and promotional videos; and a development consultant for such products as Sony’s XDCAM camcorders.

As an educator and one of the select members of Sony's Independent Certified Experts (I.C.E.) team, Doug frequently teaches HD production and lighting workshops around the United States. And with over 33 years of professional experience, Doug brings a wide-ranging, real-world perspective into the classroom.

According to Doug, “Every aspect of digital production is changing at an extremely fast pace, and workshops like mine are invaluable for helping professionals stay competitive. Regardless of a student’s level of experience coming in, my goal is to have everyone leave my workshops well-equipped to use the newest technology in the most effective and efficient ways.  I fully understand that someone who has chosen to take one of my courses is making a substantial investment in time and money to attend, and I want to make sure they get a tangible return on that investment the moment they get back home.”

Doug’s credits and clients include NBC, ABC, CBS, Fox, CNN, PBS, BBC, NHK, EBU, TNT, A&E, E!, ESPN, HGTV, Discovery Channel, Food Network, Travel Channel, History Channel, Sundance Channel, Warner Bros., Weather Channel, Golf Channel, NASCAR Images, MLB Productions, NBA Entertainment, Holland America, USDA Forest Service, Microsoft, Hasbro, Disney, Textron, Johnson & Johnson, Novartis, Pfizer, Bayer, Amgen, Pampered Chef, Wendy's, UPS, Ocean Spray, AARP, Volvo, Lockheed, and many others.

If you’re looking for a casual, laid back workshop this summer, you’re not going to get it from Doug. His raw enthusiasm and passion for the subject matter will educate, challenge, and inspire you in ways you may not expect.

Course Dates

Jul 2 to Jul 8



Class Size