Adobe After Effects continues to be the industry standard for creating motion graphics. Students create dynamic content for logo treatments and commercials, and understand visual effects features such as keying and compositing for film, video or multimedia. Through daily hands-on assignments, the class explores the tools of After Effects including layers, blending modes, masks and alpha channels. Core animation concepts such as key frames and parenting are covered in-depth, as well as kinetic typography. Students also learn how 3D cameras and lights are used to create natural, organic animations. Students gain a solid understanding of After Effects and an appreciation for the possibilities of creating motion graphics.